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seo search engine optimization
Marketing
Harpreet Munjal

3 Ways To Find Zero Search Volume Keywords That Bring Traffic

Many SEO specialists and beginners promote pages using keywords that are too high-frequency for the current authority of their domain. Unfortunately, this usually leads to wasted time and effort, and the page has almost no chance of ranking high in Google and bringing traffic to the site. So what should you do then? Look for less popular keywords in general and words with zero search volume (ZSV) in particular. According to Ahrefs research (see the screenshot below), on average, the top-ranking pages rank for 957 additional keywords. This means that you can also rank your pages for keywords with a

Blogging
Dave Brown

Amateur Blogging Mistakes to Avoid

If you’re new to blogging, click here to find out what blogging mistakes amateurs tend to make and how to avoid them.

seo search engine optimization
Marketing
Harpreet Munjal

The Complete Guide to B2B SEO

What Is B2B SEO? If you’ve been in the marketing world for long at all, you’re likely extremely familiar with SEO and how it works to help a website move towards the top of a web search. What you may not be as familiar with is B2B and B2C SEO and how they differ from traditional SEO methods and each other.  To fully understand how SEO for B2B businesses is different from traditional SEO, let’s look at how a consumer approaches an online purchase. More than likely, they perform a google search and then look at the first three results

Affiliate Marketing
Marketing
Harpreet Munjal

Top 8 Affiliate Marketing Mistakes To Avoid

Without a doubt, affiliate marketing is one of the most lucrative business models to make money online, and when done correctly, can result in enormous revenue for you and your business. If you Google how to start a business you will see dozens of ads talking about the power of affiliate marketing and how it’s so easy to set up and make money with. The thing with affiliate marketing is that it sounds really easy but involves a pretty steep learning curve. You can unwittingly make several mistakes that can derail your affiliate marketing efforts before you ever even get

seo search engine optimization
Marketing
Harpreet Munjal

WordPress SEO Guide 2024

WordPress is a popular content management system (CMS) that allows users to create powerful websites. One of the best features of WordPress is how customizable it is, which makes it an attractive option for many website owners.  Not only can WordPress help to make impressive-looking and fully functional websites, but it is also very compatible with search engine optimization (SEO). SEO is important because it helps ensure your website ranks well in the search engine result pages (SERPs). What this basically means is that if somebody searches for your products, your website shows up in the search results, and this

link building
Marketing
Harpreet Munjal

Link Building 2024: How to Get Powerful Links For Your Website

Link building is a huge part of off-site SEO. But after countless updates to Google’s algorithm, people started doubting the efficiency of building links. Google themselves have stated that excessive link building (more specifically, reciprocal link exchanges) to manipulate your page rank is considered as a “link scheme”, and if Google catches you doing it, all of the links you built that way will be devalued. But that only applies to excessive link exchanges. Organic links are still very much a ranking factor and an important one at that. In this article, we’re going to take a look at some

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