Author: Dave Schneider

Many businesses have suffered devastating blows to their SERP positions in recent months – sites that were previously dominating their competition have now disappeared from the rankings and have lost the majority of their traffic. And that’s not surprising. With Google introducing new requirements and guidelines every few months, it can be tough to keep up and make sure that your website meets them. However, if you want to keep getting traffic from Google and other search engines, or even more so if you’re going to improve your positions for the most competitive keywords, you must find a way to